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Stellar IMS was designed to assist Boat Rental Companies in their day-to-day operations and improve the overall customer experience for their clients. The reservation platform allows customers to make online reservations using their web browser, while the back-end reservation grid allows employees to manage the major functions of a rental operation (payments, reservations, fleet, customers, pricing, etc.)

Online Reservations

An online reservation system has become a business requirement for boat rental companies and many other reservation-based operations. Since 66% of leisure travelers use the Internet to research travel customers have come to expect online reservation capability. (Travelport -“The Well Connected Traveler”) As of 2010 Fifty Seven Percent (57%) of Hotel Reservations were made through a website. Since implementing this platform in 2008 we have seen the same trend in the Boat Rental Industry – more and more customers are using the Internet make travel reservations.

The goal of the Stellar IMS Web Portal is to allow customers to complete the purchase process at any time from anywhere with an Internet connection. Many customers prefer this method of reserving a boat. The portal acts as a twenty-four-hour-a-day sales representative allowing customers to book boats during off hours or while all representatives are busy. The ability to book online drastically increases conversion rates – with many consumers preferring that method of booking.

The Stellar IMS system goes well beyond merely being a contact form on your site. The application checks the boat availability on the booking grid and only displays boats that are available for that date/time.

Boat Rental Management – Back-End

The Boat Rental Management portion of the platform allows employees to manage all the major functions of the business operation.
The reservation grid displays what is available and allows an employee to book a reservation in seconds. From the reservation screen, the employee can take payment for a reservation, pull or input customer information, automatically print the customers contract, and check the customer back in upon return.
The administrative suite allows boat rental managers to take boats in and out of service, manage pricing, create coupons, manage holiday dates, view reports, manage users, manage customers, etc.


Business Operations System with Online Integration


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